OpenAI said it will discontinue Sora, the generative-AI video creation platform it launched last year, without providing a reason for the decision.
“We’re saying goodbye to Sora. To everyone who created with Sora, shared it, and built community around it: thank you. What you made with Sora mattered, and we know this news is disappointing,” OpenAI’s Sora team said in a statement Tuesday.
The statement added, “We’ll share more soon, including timelines for the app and API and details on preserving your work.” OpenAI didn’t respond to requests for additional info.
The announcement comes just three months after Disney inked a groundbreaking deal with OpenAI. Under the three-year licensing agreement, Sora would have been able to generate user-prompted videos from a set of more than 200 masked, animated or creature characters from Disney, Marvel, Pixar and Star Wars. Sora and ChatGPT Images were to generated “fan-inspired” videos with Disney’s licensed characters in early 2026 — with Disney+ adding a curated selections of Sora-generated videos. Disney also planned to make a $1 billion equity investment in OpenAI.
A Disney rep said in a statement to Variety: “As the nascent AI field advances rapidly, we respect OpenAI’s decision to exit the video generation business and to shift its priorities elsewhere. We appreciate the constructive collaboration between our teams and what we learned from it, and we will continue to engage with AI platforms to find new ways to meet fans where they are while responsibly embracing new technologies that respect IP and the rights of creators.”
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