Amazon MX Player, India’s free streaming service with over 250 million monthly viewers, has unveiled its most ambitious content lineup to date, announcing more than 150 new and returning titles for 2026 spanning drama, action, reality and its homegrown microdrama format.
Leading the scripted charge is “Made In India: The Titan Story,” an ambition-and-legacy drama featuring Naseeruddin Shah and Jim Sarbh. The marquee titles also include “Sankalp,” a socio-political thriller examining power and leadership that stars Nana Patekar, Sanjay Kapoor, Neeraj Kabi and Mohammed Zeeshan Ayyub.
Kapoor also appears in “Ab Hoga Hisaab,” a justice-and-retribution thriller alongside Shaheer Sheikh and Mouni Roy. Further rounding out the dramatic lineup are the administrative drama “The Bureaucrat” starring Amol Parashar; action entertainer “Kaptaan” with Saqib Saleem; survival thriller “Vimal Khanna” featuring Sunny Hindhuja; cop drama “Waiting Hai” with Divyenndu Sharma and Bhuvan Arora; and crime drama “Clean Up Crew,” which stars Ravi Kishan, Amey Wagh and Vishal Jethwa.
The new slate follows on the heels of recent originals including the legal courtroom drama “Amar Vishwas,” starring Rajeev Khandelwal, Aamir Ali, Ravi Behl and Barkha Bisht, and “Psycho Saiyaan,” a romantic thriller with Tejasswi Prakash and Ravi Kishan that generated strong viewership.
On the returning seasons front, the platform is bringing back crime saga “Raktanchal” for a third season alongside youth-skewing titles “Campus Beats” Season 6, “Campus Diaries” Season 2, “Heartbeats” Season 2 and “Who’s Your Gynac” Season 2.
In unscripted, flagship reality competition “Rise & Fall” returns for a second season following a strong debut run. Fitness reality series “Battleground” also returns for Season 2, with Shikhar Dhawan reprising his role as lead mentor. The recently wrapped “Bharat Ke Super Founders,” fronted by Suniel Shetty, saw winning startups receive funding of INR100 crore ($10.8 million)
A central plank of the 2026 strategy is the further build-out of MX Fatafat, the platform’s mobile-first microdrama vertical, alongside the expansion of MX Vdesi – its library of localized content from Korea, China and Turkey – and a curated anime slate available in the Japanese and Hindi languages.
“Amazon MX Player is seeing strong momentum as more audiences embrace free, premium streaming,” said Karan Bedi, head of Amazon MX Player. “With our growing premium content slate and scale, we are uniquely positioned to drive the shift from linear television to streaming for millions of viewers across India.”
Amogh Dusad, head of content, said the platform’s emphasis is on building “a diverse and inclusive content ecosystem that reflects the many voices, cultures, and experiences of audiences across the country.”
Girish Prabhu, head of Amazon Ads India, framed the slate in commercial terms, noting the reach of 250 million users creates opportunities for brands to connect with viewers through content “powered by shopping and streaming signals” that generate measurable outcomes.
All titles will be available to stream free of charge on Amazon MX Player across mobile, connected TVs, the Amazon shopping app, Prime Video, Fire TV, Jio TV and Airtel Xtreme.
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